Ford aims to make EV markups and haggling history with dealership rules starting in 2024

ford-aims-to-make-ev-markups-and-haggling-history-with-dealership-rules-starting-in-2024

2023 Ford Mustang Mach-EDuring its annual dealership meeting in Las Vegas, Ford unveiled new rules for selling EVs under its Model E business unit that could put an end to markups and haggling—although they require significant upfront investment by dealers. Ford earlier this year split itself into three business units, with Model E focused on electric passenger…